Dr. Basma El Zein

Winner of the Women of Influence Award

Dr. Basma El Zein is an outstanding professional, mentor, researcher, consultant, and professor. For many years she was among the most visible proponents in developing academic institution, colleges, and research in Saudi Arabia specifically in higher education and linking them to the industry. She is currently Director General of the Governance and Sustainability Center. With an experience of more than 22 years in academic and research institutions, she held different positions from academic, research and consultancy perspectives.  She was the founder and the Dean of Scientific Research at the University of Business and Technology (UBT). She was previously a research scientist at King Abdullah University for Science and Technology (KAUST)- Jeddah Saudi Arabia for 4 years, and associate researcher at the Institute of Electronics, Microelectronics and Nanotechnology (IEMN) France for 7 years. In addition to this, she was also a faculty member at Dar Al Hekma University for 12 years and was in charge of many professional and management positions.

The Malcolm Baldrige Quality Framework, which highlights customer satisfaction, workforce empowerment, and increased productivity, has now come to symbolize the commitment to excellence globally.